Volume 12 | Issue 9 |

 Abstract

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Metals and alloys deteriorate due to an occurrence called corrosion. Businesses in a variety of industries, including the oil and gas, food processing, pharmaceutical, marine, automotive, and aerospace industries, regularly suffer loses of this proportion. Nowadays, there are several approaches available for preventing corrosion. Extraction techniques demand to consist of expensive and environmentally hazardous solvents and catalysts in order to eliminate both organic and inorganic inhibitors. Their synthesis process is ineffective in addition to being hazardous for the environment. Here the use of inhibitors that are generated by plants has the potential to significantly improve both the resistance to corrosion and the efficiency of the process. They can be applied with an abundance of materials and in a wide range of situations, are affordable to implement, and are secured for both humans as well as the environment.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

corrosion, catalysts, environment.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

SQL injection attacks are one of the most prevalent and dangerous security vulnerabilities in web applications, allowing attackers to manipulate database queries. This paper provides a comprehensive overview of SQL injection techniques, their potential impact, and real-world examples of exploits. Additionally, it outlines effective prevention strategies such as parameterized queries, input validation, and proper error handling to mitigate risks. By understanding and addressing these vulnerabilities, organizations can safeguard sensitive data and maintain robust web application security.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Cybersecurity, sql injection, security

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

This study explores the impact of social media marketing on consumer behavior, focusing on Nykaa products in Coimbatore. With the increasing influence of digital platforms, brands like Nykaa have leveraged social media to engage with consumers, build brand awareness, and drive sales. The primary objective of this research is to analyze how Nykaa's social media marketing strategies influence consumer purchasing decisions, particularly in a developing urban market like Coimbatore.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

: Nykaa Products, Digital Platform, Brand awareness, Drive Sales, Purchasing decisions.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

ABSTRACT BACKGROUND It stresses that the mother's reaction plays an important role in moulding the behaviour of a child. Mothering styles affect the behaviour of the children and less time spent with children can lead to abnormal behaviour in children. Lot of research had been carried out regarding parenting styles and outcomes in children, but very scanty research is available regarding parental knowledge and child outcome. With changing scenario in India, and with more women working in offices and other areas, quality time spent between mothers and children is gradually decreasing which has both negative and positive effects on children. While children of working women may be self-sufficient, they may suffer from bad experiences.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Parental Knowledge, Behaviour Check List, Demographic Variables, t Test.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Indian embroidery, with its rich history and intricate motifs, reflects the diverse cultural, religious, and social traditions of the Indian subcontinent. This article traces its roots through various dynasties, regions, and communities. The study examines the distinct styles such as Phulkari from Punjab, Chikankari from Lucknow, Toda from Tamil Nadu, Zardozi from Lucknow, and Kantha embroidery from Bengal, highlighting their unique techniques, materials, and symbolic meanings. It also delves into the motifs used in these embroideries, which often draw inspiration from nature, mythology, and everyday life, serving as a visual narrative of India's heritage. Through this exploration, the article underscores the importance of preserving these traditional art forms in the face of modernization, ensuring that they continue to thrive and inspire future generations.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Indian embroidery, Phulkari, Chikankari, Toda, Zardozi, Kantha, History, Motifs.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Schizophrenia is a chronic and severe mental disorder that affects how a person thinks, feels, and behaves. People with schizophrenia may seem like they have lost touch with reality. Schizophrenia is often misunderstood as split personality by many people. It is a disease that markedly affects social and occupational functioning, interpersonal relationships, morbidity and mortality. A person suffering with it eventually loses his interest in basic needs of life. Symptoms of schizophrenia are divided into positive, negative and cognitive symptoms. Schizophrenia can be treated with antipsychotics which includes both typical and atypical antipsychotics. Along with the pharmacotherapy, psychosocial treatment is also done.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Schizophrenia; Non-compliant schizophrenic patients

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

This study explores consumer awareness and the challenges faced by users of FASTag in Coimbatore city. FASTag, an electronic toll collection system, aims to streamline toll payments and enhance efficiency on Indian highways. Through surveys and interviews, the research assesses the level of awareness among consumers regarding FASTag's features, benefits, and usage guidelines. Additionally, it identifies common problems encountered, such as technical glitches, recharge issues, and insufficient information dissemination. The findings reveal a significant gap in awareness, impacting user satisfaction and adoption rates. The study concludes with recommendations to improve consumer education and address the operational challenges associated with FASTag, ultimately enhancing its effectiveness and user experience.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Consumer Awareness, Electronic Payments, User Challenges, Technical Issues, Satisfaction Levels

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

The improper disposal of gel pens, particularly due to the presence of synthetic dyes in their ink, poses an environmental challenge. This study focuses on the extraction of blue dye from waste blue gel pen ink using the Voltine Method, which leverages gas-induced evaporation for dye isolation. The extracted dye was then applied to cotton fabric to assess its effectiveness in textile dyeing. The results demonstrated that the extracted dye exhibits good color uniformity and colorfastness when applied to cotton fabric. This paper also explores the sustainability of this process, providing an eco-friendly solution for repurposing ink waste. The findings suggest the potential for broader industrial applications in the textile industry.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Blue gel pen ink, Voltine Method, dye extraction, textile dyeing, waste recycling, sustainability

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Human Resource Management (HRM) is a critical function in organizations that focuses on recruitment, management, and providing direction for the people who work in the organization. This review aims to synthesize existing literature on HRM, examining its evolution, core functions, and the challenges faced by organizations in managing human capital in a dynamic global business environment. Key themes discussed include progress of human resource management thought, recruitment and selection, training and development, performance management, employee relations, and the impact of technology and globalization on HRM practices. The goal is to offer insights into how HRM contributes to organizational goals and address future trends that could shape HR practices.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Human Resource Management, Evolution of Human Resource Management, Recruitment, Training, Performance management, Challenges

  License

Creative Commons Attribution 4.0 and The Open Definition