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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
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Volume 11 | Issue 2 |
Volume 11 | Issue 2 | Month
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Paper Title: IMPACT OF ADVERTISEMENT IN SOCIAL MEDIA OF FMCG PRODUCT ON CONSUMER'S PURCHASE INTENTION IN BANGLADESH
Author Name(s): Asma Chowdhury Luna, Md.Shahidul Islam
Published Paper ID: - IJCRT21X0068
Register Paper ID - 231432
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT21X0068 and DOI :
Author Country : Foreign Author, Bangladesh, 1216 , Mirpur, 1216 , | Research Area: Commerce All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT21X0068 Published Paper PDF: download.php?file=IJCRT21X0068 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT21X0068.pdf
Your Paper Publication Details:
Title: IMPACT OF ADVERTISEMENT IN SOCIAL MEDIA OF FMCG PRODUCT ON CONSUMER'S PURCHASE INTENTION IN BANGLADESH
DOI (Digital Object Identifier) :
Pubished in Volume: 11 | Issue: 2 | Year: February 2023
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Commerce All
Author type: Foreign Author
Pubished in Volume: 11
Issue: 2
Pages: e411-e443
Year: February 2023
Downloads: 816
E-ISSN Number: 2320-2882
Abstract
This research intends to investigate the impact of social media advertisement of fast-moving consumer goods (FMCG) products on consumer purchase intention in Bangladesh. Where the world is moving in a faster pace on the digital platform, we assume it can also be a good resource for marketers to use this digital platform for better advertisement of their product. On the basis of that our research paper explains the importance of online advertisement, mediums of online advertisement and customer reviews on online advertisements through which the most effective digital advertisements that has greater impact on consumer purchase intention is being perceived. Both primary and secondary data are used for this research purpose. The study employed a quantitative and qualitative research approach and collected data from 200 respondents through an online survey. Both exploratory and conclusive research was conducted for the study. The data were analyzed using descriptive Analysis, correlation analysis, and Regression analysis and ANOVA Test. The study found that social media advertisement has a significant positive impact on consumer purchase intention of FMCG products in Bangladesh. On top of that we find all other important advertisements, crawlers, affiliated links and content promotion in web portals which are the most influential to consumers purchase intention. The findings of this study have implications for FMCG companies in Bangladesh to enhance their social media advertising strategies to attract more customers and increase sales. This study can be a useful guideline for marketing implications in practice.
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Keywords
Social media advertisement, FMCG products, consumer purchase intention, Bangladesh
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Paper Title: A STUDY ON THE IDENTIFICATION OF CAUSES OF DELAY IN IN-PATIENT DISCHARGE AND INCREASE PATIENT SATISFACTION
Author Name(s): Shubham shukla, Mayur bonge, Dr sushmita singh
Published Paper ID: - IJCRT21X0067
Register Paper ID - 231505
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT21X0067 and DOI :
Author Country : Indian Author, India, 390013 , Vadodara, 390013 , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT21X0067 Published Paper PDF: download.php?file=IJCRT21X0067 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT21X0067.pdf
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Title: A STUDY ON THE IDENTIFICATION OF CAUSES OF DELAY IN IN-PATIENT DISCHARGE AND INCREASE PATIENT SATISFACTION
DOI (Digital Object Identifier) :
Pubished in Volume: 11 | Issue: 2 | Year: February 2023
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 11
Issue: 2
Pages: e357-e410
Year: February 2023
Downloads: 1049
E-ISSN Number: 2320-2882
Abstract
The purpose of this research is to identify the causes of the inpatient discharge backlog and provide solutions. Complaints from patients may rise if inpatients have to wait longer to be released than expected because of problems with discharge summaries, pharmacy delays, or other services. The purpose of the research is to identify the root causes of the issue and provide solutions based on those findings. Discharge from the Hospital, Patient Happiness, and Allied Health Care.
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Keywords
THE IDENTIFICATION OF CAUSES OF DELAY IN IN-PATIENT DISCHARGE AND INCREASE PATIENT SATISFACTION
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Paper Title: A STUDY ON EMPLOYEE JOB SATISFACTION IN ‘ANALYTICS STEPS’ COMPANY
Author Name(s): Maheswari Punna, Jeel Dixit
Published Paper ID: - IJCRT21X0066
Register Paper ID - 230782
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT21X0066 and DOI :
Author Country : Indian Author, India, 390025 , Vadodara , 390025 , | Research Area: Management All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT21X0066 Published Paper PDF: download.php?file=IJCRT21X0066 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT21X0066.pdf
Your Paper Publication Details:
Title: A STUDY ON EMPLOYEE JOB SATISFACTION IN ‘ANALYTICS STEPS’ COMPANY
DOI (Digital Object Identifier) :
Pubished in Volume: 11 | Issue: 2 | Year: February 2023
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Management All
Author type: Indian Author
Pubished in Volume: 11
Issue: 2
Pages: e331-e356
Year: February 2023
Downloads: 721
E-ISSN Number: 2320-2882
Abstract
The goal of the research paper is to evaluate the job satisfaction among employees at Analytics Steps Pvt Ltd. The focus is on internal examination of the company and analyzing the relationship between employee satisfaction and organizational culture. The purpose is to assess the level of job satisfaction, determine its impact, and identify factors such as human and organizational elements that may impact it. The research article is based on primary data and aims to shed light on the factors that play a role in affecting employee satisfaction. The study seeks to understand the relationship between organizational culture and employee satisfaction. It highlights the importance of ensuring employee contentment as it serves as a valuable resource for the company in the long run. The primary objective of the research is to evaluate job satisfaction, determine its impact, and identify human and organizational elements that may affect it.
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Keywords
Organizational culture, influencing the level, valuable resource
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Paper Title: DERGAON- A HISTORICAL AND RELIGIOUS IDENTITY
Author Name(s): Ankita Kashyap
Published Paper ID: - IJCRT21X0065
Register Paper ID - 230999
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT21X0065 and DOI :
Author Country : Indian Author, India, 785601 , Golaghat, 785601 , | Research Area: Arts1 All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT21X0065 Published Paper PDF: download.php?file=IJCRT21X0065 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT21X0065.pdf
Your Paper Publication Details:
Title: DERGAON- A HISTORICAL AND RELIGIOUS IDENTITY
DOI (Digital Object Identifier) :
Pubished in Volume: 11 | Issue: 2 | Year: February 2023
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Arts1 All
Author type: Indian Author
Pubished in Volume: 11
Issue: 2
Pages: e285-e330
Year: February 2023
Downloads: 715
E-ISSN Number: 2320-2882
Abstract
Dergaon Revenue Circle was established in the year 1903, under the Golaghat subdivision of undivided Sivsagar district of Assam. At that time, the area was consisted of 6,56, 445 bighas, and 2 lusa of land and the total number of 9 mouzas were there. Present Dergaon is famous for its historical remains as well as a developing urban center of Golaghat district, Assam (India). This paper has been attempted to examine on the socio- religious institutions of Dergaon and what is the historical significance of theese institutions in this locality.
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Keywords
Dergaon Revenue Circle, subdivision, Dergaon, socio- religious, historical significance.
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Paper Title: A CORRELATIONAL AND A COMPARATIVE STUDY OF RESILIENCE AND STOICISM AMONG INDIAN ADULTS
Author Name(s): Nooria Muhammadi
Published Paper ID: - IJCRT21X0064
Register Paper ID - 230969
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT21X0064 and DOI :
Author Country : Indian Author, India, - , -, - , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT21X0064 Published Paper PDF: download.php?file=IJCRT21X0064 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT21X0064.pdf
Your Paper Publication Details:
Title: A CORRELATIONAL AND A COMPARATIVE STUDY OF RESILIENCE AND STOICISM AMONG INDIAN ADULTS
DOI (Digital Object Identifier) :
Pubished in Volume: 11 | Issue: 2 | Year: February 2023
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 11
Issue: 2
Pages: e259-e284
Year: February 2023
Downloads: 695
E-ISSN Number: 2320-2882
Abstract
A Correlational and a Comparative Study of Resilience and Stoicism among Indian Adults
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A Correlational and a Comparative Study of Resilience and Stoicism among Indian Adults
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Call For Paper January 2026
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January 2026
Volume 14 | Issue 1
Last Date :
31-Jan-2026
Submit Manuscript Online Impact Factor: 7.97 Review Results : Within 02-03 Days Paper Publication : Within 02-03 Days
January 2026
Volume 14 | Issue 1
Last Date :
31-Jan-2026
Submit Manuscript Online Impact Factor: 7.97 Review Results : Within 02-03 Days Paper Publication : Within 02-03 Days
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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